Flowserve embarked on a significant venture towards nurturing a diverse and inclusive workspace. The essence of this initiative was to acknowledge the myriad contributions from individuals of diverse backgrounds, thus empowering them to flourish and contribute optimally.
The journey began with the inception of Employee Resource Groups, serving as a conduit for celebrating diversity and fostering a culture of inclusivity. These groups created a tapestry of perspectives, paving the way for a more enriching and empowering work environment.
My Role:
- Creative Direction: Spearheaded the visual narrative that encapsulated the ethos of diversity and inclusion, ensuring the message resonated across the organization.
- Design Execution: Orchestrated the design elements, translating the principles of diversity and inclusion into tangible visual assets that complemented the initiative’s objectives.
The mission was clear: to mirror the rich diversity of our workforce in the visual narrative, thereby fostering a culture where every individual feels valued and motivated to contribute their unique insights and skills towards the collective success of Flowserve.